Simulation Analysis of Consumer Behavior in Electronic Commerce
Simulation Analysis of Consumer Behavior in Electronic Commerce
Author：Liu Weijiang,Wang Guanghui,Yang Lu Journal：Industrial Technology & Economy Date：2005(8)
Keywords Semi - Markov process;consumer behavior;e - commerce
Abstract
In this paper, the behavior of consumers in e-commerce sites as a semi-Markov process, and as a starting point for e-commerce consumer behavior were simulated analysis. This analysis will help companies to determine the operation of the site, and thus continue to improve the design of the site.
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